SELMUNDER CI

CLIENT  
Selmunder Sozietät, Germany

ROLE
Art & Creative Director

SERVICE
Corporate design, naming, logo & signet design

AGENCY / PRODUCTION
HOCHKÖNIG®

PROJECT INFO
A modern corporate design was developed for the law firm Unseld, Sigmund and Bucher, which included the actual new name SELMUNDER Sozietät, the logo and signet as well as the business stationery and various documents. The new name and a simple but high-quality design created a resonant and valuable new identity for the law firm with the impression of elegance, history and consistency. The word mark, set in a classic Antiqua font, was complemented by a memorable signet, which, by doubling the letter “S”, hints at the name and corporate purpose of the law firm on the one hand and at the same time suggests the sign of a section (signum sectionis).